CEO & Founder
Ran is the CEO & Founder of Fresh City. He believes city farming can change the world by re-introducing all of us to how real food is made. Some of his formative childhood experiences include his grandmother’s stories about growing up on a Kibbutz, feeling democracy awaken in his childhood home of South Africa and his mom’s stuffed peppers. Ran has spoken on food issues before hundreds of audiences. Before founding Fresh City, Ran practiced investment law in New York City for several years.
Chief Operating Officer
Abra was Fresh City’s first employee, so through the years, she has worked on the farm, in the warehouse, at the order desk, and on occasion, behind the wheel of our delivery trucks! Today, as Chief Operating Officer, she oversees our kitchen, warehouse and buying teams, liaises between our farm and packing operations, and helps to develop our local- and organic-focused product lines.
Abra has extensive experience within city farming, having worked on such projects as Carrot City: Designing for Urban Agriculture and the Metcalf Food Solutions paper “Scaling Up Urban Agriculture in Toronto: Building the Infrastructure,” and from her three years as a Producer Board Member with the West End Food Coop. She holds a Certificate in Food Security from Ryerson University, with a focus on urban agriculture, and a B.A. from the University of Toronto in architectural design and fine art history. Her personal mission is to reconnect people to food, field, and farmers, pushing local, organic, and healthy food forward in Ontario.
Chief Financial Officer
Originally from the bucolic BC outpost, Salt Spring Island, Angela enjoys a long history in organic, local food. Growing up she helped run her family’s organic market and after moving onto the mainland she continued her career in organic food as a sales manager with a major organic food distributor. Moving to Ontario in the mid-90s, Angela started one of the first organic delivery businesses in Toronto, Front Door Organics, which she successfully ran for 19 years before deciding to team up with Fresh City. As Fresh City’s new Chief Financial Officer, Angela is putting her long-earned, savvy business skills to work and enjoys tallying up the numbers, ensuring the staff are paid on time and correctly, and that the books are neat, balanced and in the black. But it's not all number crunching and bean counting, Angela's love and passion for local food and organic producers has never faded... and she makes a mean wild mushroom risotto!
Chief Marketing Officer
Jenn recently joined Fresh City as Chief Marketing Officer. As a Mom of two young girls, she’s eager and passionate about making their world a healthier one to grow up in, as well as fueling their bodies with healthy and smart options. Jenn brings a breadth of marketing experience from her 15+ years leading marketing teams in the financial services industry. Jenn holds a Bachelor of Commerce from McGill University, with a major in Marketing. On the weekends, she enjoys being active and spending time with her family.