Fresh City acquires Mabel's Bakery & Specialty Foods!
We are so excited to finally share the news that Fresh City has acquired Mabel's Bakery & Specialty Foods.
Back in our first years I would stop by Mabel's on Roncesvalles before dawn, pick up bread for our members and chocolate croissants for our staff, and head up to our greenhouse to pack that day's orders. The intoxicating smell was always something to look forward too on those early mornings. Our discussions with Lorraine and Bob confirmed everything I suspected from the outside -- Mabel's is committed to quality production, to local sourcing, to treating their staff well and to being a solid community business. We are excited to be joining forces with Mabel's awesome staff and we are so happy that Lorraine (pictured here) is joining our senior management team to ensure continuity and help propel our prepared food program to the next level. And we wish Bob the very best as he gets set to retire in May 2019.
An increasing number of Mabel's products are now at Fresh City stores, and Fresh City ready-to-eat items are available at Mabel's stores. As we continue to integrate our systems over the next several months, customers will begin to see more and more Mabel's products available as a part of our home delivery service.
We are proud to welcome Mabel's Bakery under the Fresh City Farms umbrella! Their amazing brand, quality, leadership and production team and 4 stores will all stay in place. We share a commitment to quality and local sourcing, artisan production, treating staff well and being a valued member of the community. Being a Fresh City customer is about to become a whole lot sweeter...
Read the full announcement in the link below. And watch our social channels, emails and newsletters for more updates!