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our story

I will never have to worry about food again. I am in LOVE with a bag.

Fabi, Toronto

"

our farms

My mom is a tough sell and 'this is the best spinach/blueberries/ apples I've ever had in my life' was said.

Paula, Toronto

"
  • The Farm Lot

  • The Farm Lot 

    The Farm Lot is a 500 square foot vegetable and herb garden located at 369 King St. West. We partnered with TAS and The Detox Market to create this unique green space on what would have otherwise been unused land. The Farm Lot helps illustrate that many potential locations for city farming exist across Toronto. 

  • Aquaponics

    Our aquaponics system takes up about 2,000 square feet, Ontario's largest. Aquaponics is a way of growing food that combines aquaculture (raising fish) with hydroponics (growing plants in water) in a symbiotic relationship.  We began cycling our system in mid-2014 so we can use our greenhouse space more intensively to provide more year-round greens.

  • Aquaponics

  • Member Farmers

    Member Farmers
  • The member farmer program at Fresh City was established to connect urban farmers to land, facilities, and a supportive learning community. Today the program supports over 20 farmers as they pursue self-sufficiency and farming business dreams. Our farmers grow vegetables, herbs, and flowers for themselves to sell.

    Click here to learn more and meet our 2015 Member Farmers. 

Our People

I love the quality and diversity of the produce.

Stella, Toronto

"
Ran Goel
Founder

Ran is the founder of Fresh City.  He believes city farming can change the world by re-introducing all of us to how real food is made. Some of his formative childhood experiences include his grandmother’s stories about growing up on a Kibbutz, feeling democracy awaken in his childhood home of South Africa and his mom’s stuffed peppers. Ran has spoken on food issues before hundreds of audiences. Before founding Fresh City, Ran practiced investment law in New York City for several years. Ran is a board member of FoodShare.

Ran is the adoring father of a baby girl who, so far at least, loves her veggies.

Abra Snider
General Manager

Abra curates each week's bag and works with our network of farmers and makers to source the best produce and products. Abra has extensive experience within city farming, having worked on such projects as Carrot City: Designing for Urban Agriculture, and the Metcalf Food Solutions paper “Scaling Up Urban Agriculture in Toronto: Building the Infrastructure.” She holds a Certificate in Food Security from Ryerson University, with a focus on urban agriculture, and a B.A. from the University of Toronto in architectural design and fine art history. Abra is a Producer Board Member of the West End Food Coop, where she represents Fresh City farmers and contributes to procurement and HR policies. Her personal mission is to reconnect people to food, field, and farmers.

Hannah Hunter
Farm Manager

Growing up in rural Nova Scotia, Hannah spent most of her childhood in rubber boots. After finishing her undergrad in International Development Studies, her focus turned to agriculture and since then, she has worked on farms in Italy, Croatia, New Brunswick and British Columbia. Her desire to take a break from rural life and to farm within the energy and community of an urban setting brought her to Fresh City. She is excited to be growing food for so many Toronto tables and to share her excitement with everyone who comes to the farm! 

Kim Keitner
Marketing Manager

Kim is Fresh City’s marketing manager. Over several summers spent up in Temagami, Ontario she developed a deep connection with nature and has always had a great love for good food! Before joining Fresh City, Kim studied Journalism in Halifax and worked in the fast-paced world of PR/Social Media in Toronto. She jumped at the chance to merge her passions for Communications, the outdoors and food while helping Fresh City grow and thrive. On any given day you can find Kim up at the packing station, visiting Fresh City member farmers and friends, cooking up a delicious local, organic meal or riding her bike, looking for adventure.

Danielle Cinanni
Warehouse Manager

Danielle joins Fresh City with a variety of experience working for the local food movement. In Campo Ramón, deep within the Argentinean jungle, they call her the “cookie monster.” But at Fresh City, as the warehouse manager, Danielle is responsible for the daily operations of the packing station ensuring that our members’ produce arrives to their homes fresh and delicious.  Her passions lie in all things food – food sovereignty, social justice and anything her zias can teach her in the kitchen. As a farmer, she split her time between working the land and bringing food to market where she was a favourite with customers. It’s here that she learned that re-organizing the food chain means building strong bonds between people and what they eat. Danielle holds a PGC in International Development and a BA in International Studies. She also wants to know: “What did you have for lunch today?”

Chen Goel
Member Support & Operations Manager

Chen is our Member Support specialist and coordinates delivery operations. He makes sure your order arrives on time. It's his voice you’ll hear answering the Fresh City phone.  Chen holds a Bachelor of Arts from the International Disciplinary Center in Herzliya, Israel and has also studied at York University.  He really likes carrots. 

Kerri Mozessohn
Assistant Warehouse Manager

Kerri supports the daily operations of the packing station both in the warehouse and on the road, ensuring the quality of the produce from the receiving end to front door delivery, one bag at a time.  Kerri began her work with Fresh City as a volunteer at the packing station and immediately felt at home. Her interest in food began as an active youth soccer player where she worked with the team nutritionist to develop a diet that would sustain and support her intense training. Growing up in the urban sprawl of Toronto, she jumped at the opportunity to live in small town New Brunswick where she thrived in nature, played soccer, and studied English Literature. Backpacking from Vancouver Island to Newfoundland, Kerri gained an appreciation for supporting local markets and realized how much Canadian soil has to offer. Her love of the outdoors led her to enrich the lives of others by bringing them closer to nature through camping trips and backpacking extravaganzas. 

Paula Reynolds
Assistant Farm Manager

Paula grew up in the suburbs of Toronto and though she had little exposure to farming she always had an affinity for nature and a strong interest in science. Her love for the natural world lead her to the completion of both a Bachelors and Masters degree in Biology where her studies focused on ecology and entomology. After learning about the shortcomings of modern, industrial agriculture she felt a strong need to become involved in environmentally responsible food production. Her favourite part of being Fresh City’s Assistant Farm Manager is getting to work with urban farmers and volunteers who share her passion for organic agriculture… that, and the cool bugs she sees on the farm every day.        

Jessica Gale
Member Farmer Coordinator

Jessica grew up in the upstate New York countryside. After finishing her Bachelors in Environmental Studies and English Literature, in addition to her Masters of Landscape Architecture, she moved to Toronto. In the past, she worked at Shamrock Hill Farms, Berkshire Botanical Gardens, and various university greenhouses. Her love of all things green and growing brought her to volunteer at Fresh City. This growing season she is taking the plunge and has started Sweet Gale Gardens: a small landscape design company focusing on native plant gardens and a small fresh cut flower farm at Fresh City’s Downsview location. When Jessica is not at the farm, she can be found teaching yoga, hiking, cooking or traveling.

Mélisanne
Assistant Farm Manager & Instructor

Mélisanne has a Masters degree in Environmental Studies from York University. She specializes in environmental education and urban gardening. She is now putting her research into action through U FEED, a collaborative learning program for newcomers to urban farming. Mélisanne’s involvement in urban agriculture started during her studies in biology in Montreal. She volunteered with The Rooftop Garden project and learnt how to grow organic food in gardening containers. She moved to Toronto to take part in the city’s vibrant urban agriculture movement.

She works at Fresh City as a Senior Member Farmer, Assistant Farm Manager, and as an Instructor for workshops. Gardening and farming are for Mélisanne a social endeavour. She believes in creative, community-driven solutions for improving the environment and living green.

Karin Koo
Packing Staff

Having always worked for major companies, I joined the Fresh City team in need of a (good) change. I worked as a sales manager for 7 years, working long hours, not taking care of myself. I closed that chapter of my life and entered the fitness industry. I learned that eating well plays a key role in an overall healthy mind-body-spirit. I discovered that my true passion lies with great food... and so I found Fresh City! I like the idea, concept and values of Fresh City and the closeness of the team. I believe food is our medicine and our fuel. Treat it well.

Sophie Foofat
Packing Staff

Sophie.

Larry Armstrong
Driver

Larry

Scott Loubser
Driver

A long-time foodie and believer in the power of food as a healing path, Scott has been sprouting since the 80's. He worked for Supersprouts for several years, growing all things green such as wheatgrass, sunflower greens, etc. The setting there was of an urban sprout farm, in downtown Toronto, where the live food lifestyle was promoted, and teachers came from all over the continent to speak. After that, wanting some independence and a creative outlet, Scott made and sold live vegan food to local health-food stores for a number of years. When it was time for a change, he meandered a course to Fresh City, where passionate foodies and urban farmers thrive!

Joel Fridman
Financial Coordinator

Joel Fridman is Fresh City's financial coordinator. 

  • Larry Armstrong
    Larry Armstrong
    Driver
  • Scott Loubser
    Scott Loubser
    Driver
  • Joel Fridman
    Joel Fridman
    Financial Coordinator

Our Makers

Fresh, delicious, and
ethical produce
delivered on time,
every time

David, Toronto

"
Forbes Wild Foods

Forbes Wild Foods is a Canadian company that supplies wild foods primarily to restaurants and hotels, gift, food, and health stores, and to online customers. All of their foods are harvested from the Canadian wilderness by trained pickers who practice sustainable harvesting methods – sustainable for that particular plant species, but also sustainable for the pickers, whose livelihood is supported by a thriving source of wild foods, and sustainable for other wildlife. The pickers are usually residents of rural or remote communities who respect the lands that support them. They are Aboriginal people, women, youth, and farmers.

Only those wild foods whose survival is not in danger are used. Forbes Wild Foods also works with wild food producers to help propagate rare wild food plants by planting roots and seeds in lands that need remedial attention such as overgrazed woodlots and pastures.

Mornington Dairy

Building on a tradition of local excellence and community involvement, Mornington Cheese is committed to producing the finest goat milk products possible. Located in Millbank, in the heart of Perth County's dairy farming community, Mornington produces milk, cheese and butter, with a commitment to the highest possible quality and freshness standards.

From their pure-tasting goat milk to their delightful goat cheddar cheese, Mornington is proud to offer you a healthy, great-tasting choice. Mornington's farmers feed their goats only vegetable-based protein and carefully tend to the little details, helping to ensure Mornington's goat milk products are among the best in Ontario.

Level Ground

Level Ground Trading was founded by four Canadian families for the purpose of improving the lives of disadvantaged producers through trade. The company's first trade relationship was setup through Hugo Ciro with a cooperative of small-scale coffee farmers in Antioquia, Colombia. From interviews and visits with community members Hugo heard that the farming families' greatest desire was to see their children go to school. Hugo found a group of dedicated teachers and community members who joined together to form Famicafé.

Freeman Herbs
Abokichi

Abokichi is dedicated to sharing the creativity which can emerge when different cultures interact. Abokichi means "Fortunate Avocado," a coinage from abokado, a South American fruit which has found a place in cuisines all over the world, and kichi which means fortunate in Japanese, to express the blessing of the diversity of different cultures in the world. They deliver healthy, natural, and minimally processed food.

Made in Nature

Made in Nature are dedicated to bringing you the ripest, freshest tasting organic flavors they can find—without compromising taste, your health, or the environment. They only work with farmers who are committed to certified-organic, sustainable, and eco-friendly agriculture practices. That means their foods are grown without pesticides and fertilizers, which is better for you, the growers and pickers, and the planet. Then only the best tasting, juiciest, mouthwatering fruits are picked, at the peak of perfection, and lovingly dried without preservatives, coloring or chemicals.

Annie's Homegrown

In 1989, Annie Withey co-founded Annie’s Homegrown, Inc. with Andrew Martin with the goal of making a healthy and delicious macaroni and cheese for families. She also wanted to show by example that a successful business could also be socially responsible. Annie chose Bernie, her pet rabbit, to be the brand’s “Rabbit of Approval,” and she put her own address and phone number on each box to encourage customers to connect with her. Now, for more than 20 years, Annie's has been nourishing families with simple, down-to-earth foods that taste great and are easy to love. Their passionate team seeks out the best ingredients Mother Earth has to offer, harvesting pure, natural flavours to make delicious foods every family can feel good about. 

Organic Value
Learn how to grow and make quality food

We offer a bounty of workshops, farm tours and events year-round.

Whether you want to join us at an event or sprout a green thumb; we have an array of learning opportunities for the general...

We offer a bounty of workshops, farm tours and events year-round.

Whether you want to join us at an event or sprout a green thumb; we have an array of learning opportunities for the general public, schools, companies, and other organizations. From farm tours, to organic balcony gardening, to canning 101, we've got so much 'growing on'. Get in touch if we don't offer something you're interested in!

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See our Workshops & Events
Local, organic, city-farmed food delivered to your door

Organically Grown, Customize, Delivery included, and Local!

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